IMO in BFY Foods – Enjoy the food without the guilt!

IMO in BFY Foods – Enjoy the food without the guilt!

Companies are striving to constantly innovate and come up with products to make customers coming back to them for newer products. With conscious consumers on the rise, the food and beverage industry in India is experiencing a shift in consumption of certain products. While the health and wellness sector has been performing well in the past few years, ‘Better-for-you’ (BFY) food category seems to be growing substantially. This segment includes products that are low in unhealthy sugars and fats, but exceptionally high in protein and fiber. People are always looking to buy products for their families that are healthy and have low salt, low sugar and high fiber in them, along with minerals and vitamins.

We at MK Ingredients understand our clients’ constant need to innovate and deliver products best suited for their consumers. That is why we work with principals all over the world to bring you the highest quality ingredients for you to incorporate in your product. Our VitaFiber Isomaltooligosaccharide (IMO), a 3-in-1 natural ingredient which is a prebiotic, low calorie natural sweetener and dietary fiber finds extensive applications in nutrition bars, gummies, chocolates, frozen dairy products, meal replacement bars, confectioneries and many more products. IMO can be used to cut down on sugar while maintaining sensorial and textural attributes, making it a viable substitution candidate. IMO is available in a syrup as well as a powder form. VitaFiber syrup is a transparent clear pale yellow colored liquid with no particulates and is about 50-60% as sweet as sucrose. VitaFiber IMO powder is a white crystalline powder and 50% as sweet as sucrose. IMO also possess low glycemic index, high moisture retention, excellent binding, high solubility, pH stability between 2-9, no after taste, excellent mouth feel and baking stability up to 160˚C. Being prebiotic, it also helps to maintain essential gut microbiota, improving overall digestive health. This VitaFiber helps manufacturers to develop BFY products which are low in sugar and high in fiber.

There is an increasing demand for low calorie functional products in the bakery segment. VitaFiber IMO can reduce calories in cookies and cakes while retaining the taste and texture. IMO not only helps in masking the unpleasant taste in protein bars and meal replacement bars, but also helps in providing excellent binding. As a soluble fiber, IMO is a perfect ingredient for instant beverages, smoothies, soy drinks and flavored waters, particularly those that could be classified as ‘functional’. IMO is completely soluble and also gives beverages extra body.

MK Ingredients is well-known and established food additives dealer in India with expertise in the field of specialty ingredients not only for the food and beverage industry, but also in the textile, automobile, pharmaceuticals industries, to name a few. If you are looking to expand into the health foods category and are looking for a food ingredients company in India, then check out our website to learn more about what we do and what kind of ingredients we distribute.


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